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Good Stuff From the 'Big Legal Brain'

Oh, man, how am I just now discovering the awesomeness that is "Big Legal Brain?"

Seal-of-approval I stumbled upon the site today for the first time via an irresistable link ("Keys to Building a Lebowski-Driven Practice") on Venkat Balasubramani's Twitter feed and was hooked. The site is written by C. Hank Peters (aka "Chank"), Amy Derby, and Gregory Luce and it hereby receives the first-ever Carton Seal of Approval for being damn funny.

Consider the posts from this week alone. On Tuesday, Amy Derby wrote a post entitled "Finding Tweet-Life Balance" in which she took on one of the big questions of 2010: "How can Starbucks lawyers better balance the tiring demands of tweeting about social media, attending conferences, and paying student loans?"

Amy followed that up on Wednesday with a rigorous analysis of the "ROI of Name Dropping." The tips in this post include:

Tweet about your phone conversations. For example: “Just had a great convo with @lizstrauss. I went to her conference in 2009 and even saw her house once.”

If no one important wants to have a conversation with you, stick to tweeting web celebrity sightings. For example: “Just saw @kevinokeefe having a convo with @adriandayton in the hall at #ABATechShow.”

Finally, Chank added his ground-breaking "Keys to Building a Lebowski-Driven Practice" post, which teaches lawyers how to rebrand their practice around the philosophy of Jeff Lebowski, while avoiding common pitfalls ("Don’t tell the court that you “burned one on the way over.” You may get time just for saying it.)"

Posted by Bruce Carton on January 6, 2011 at 12:09 PM | Permalink | Comments (2)

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