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Avvo Adds Two Features

The lawyer rating site Avvo today announced two new features: "Avvo Answers," a Q&A forum in which lawyers can answer questions posted by consumers, and "Track Record," a free option by which lawyers can post and showcase their cases and deals. Avvo CEO Mark Britton provides more details at Avvo's blog. About Avvo Answers, he writes:

I call Avvo Answers our 'hat trick' (think hockey rather than magic ...) because it offers consumers personalized answers to their specific legal questions, while at the same time allowing lawyers to both help consumers and demonstrate their legal expertise to potential clients. Three victories for the legal marketplace that are pretty cool.

About Track Record, he says:

Consumers tell us they want to know the experience a lawyer has with cases like theirs, and lawyers tell us that they would like a place in Avvo to list their cases and transactional work. Track record delivers on this but takes it a step further in that it enables any lawyer who worked on a case to identify co-counsel or opposing counsel of the same case, providing both sides equal opportunity to express their own perspectives of the case.

One interesting outgrowth of this feature, Britton says, is that over time it will chart the connections between lawyers, who they worked with and who they opposed. It strikes me that there could be another interesting outgrowth -- over time, this could become a useful source for researching verdicts and settlements if lawyers post enough of them here.

Posted by Robert J. Ambrogi on December 11, 2007 at 04:37 PM | Permalink | Comments (0)

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