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Lawsuit of the Day: Hard Rock Cafe Upset by Hard Rock Hotel's Image

Just the other week, we brought you news that IHOP was suing IHOP. Today, via the Wild Wild Law blog, we present Hard Rock vs. Hard Rock.

Last week, reports the Las Vegas Sun, Hard Rock Cafe International brought suit in federal court in New York seeking to cancel its licensing agreement with the Hard Rock Hotel and Casino in Las Vegas.

Rehab Why do the owners of the Hard Rock trademarks have their panties in a bunch? Essentially, because of a bunch of girls in panties. Ever watched the tv show "Rehab: Party at the Hard Rock Hotel"? No? Well click on that link and watch some clips. Go ahead. I'll wait.

HRCI, pioneers of the theme restaurant (and, thus, the $15 hamburger), believe that the show implies that the hotel is a haven for

drunken debauchery, acts of vandalism, sexual harassment, violence, criminality and a host of other behavior that most members of the general consuming public of the United States who regularly frequent or are potential patrons of HRCI’s Hard Rock Cafe restaurants and other properties operated under the Hard Rock marks would find unseemly and objectionable.

Unseemly and objectionable? I hate to bring up the $15 burger again, but ...

Morgans Hotel Group, owners of the Las Vegas property, have called the suit meritless

If HRCI is successful, and the hotel has to change its name/theme, I am gonna be all over eBay looking for a deal on these KISS outfits.

Posted by Eric Lipman on September 29, 2010 at 12:35 PM | Permalink | Comments (0)


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