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'Breastaurant' Buys Deserted Town, Changes Name to 'Bikinis, Texas'

There's not a beach for hundreds of miles, but so what? If you buy a deserted town on Craigslist, you can call it whatever you darn well please -- including naming it after your booming "breastaurant" business.

Bikinis Sports Bar & Grill ("Americas Only Sports Breastaurant!") started in Austin, Texas, and now has another 10 locations in Texas and beyond. For those of you who do not get out much, restaurants in the so-called breastaurant business (e.g., HootersTwin PeaksTilted Kilt, Bikinis), feature scantily clad waitresses and, well, scantily clad waitresses.

This week, Doug Guller, the founder and CEO of Bikinis, announced that he had purchased the abandoned Texas town/railroad stop known as Bankersmith, Texas, on Craigslist and renamed it "Bikinis, Texas." There is nothing there presently, but Guller says that will soon change. "Bikinis, TX will be a world-class destination, and I am thrilled to expand the Bikinis brand to include town ownership," he said. "There could not be a better way to put Bikinis on the map ... literally."

On, an article notes that

The [Bikinis] website has few details about how, specifically, Guller plans to make the mostly uninhabited stretch of Hill Country "world class," but it's guaranteed to include youngish, large-chested women in undersized swimwear. And Bankersmith/Bikinis is unincorporated land, so there will be no need to settle whether it should have a strong mayor or city manager form of government or haggle over zoning restrictions. Instead there will be just one overgrown adolescent with too much money and too many willing charges.

Posted by Bruce Carton on July 18, 2012 at 04:18 PM | Permalink | Comments (1)


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